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David Kennedy Recruitment
Performance Marketer — Senior · Adult RTBDavid Kennedy Recruitment • Milan, Lombardy, Italy
Performance Marketer — Senior · Adult RTB

Performance Marketer — Senior · Adult RTB

David Kennedy Recruitment • Milan, Lombardy, Italy
12 giorni fa
Descrizione dell’offerta di lavoro

David Kennedy Recruitment is working with a fast-growing international AI company to recruit a Performance Marketer — Senior · Adult RTB for its Growth team. The role focuses on owning and scaling adult acquisition at significant spend while protecting profitability, subscription quality and long-term customer value.


Position: Performance Marketer — Senior · Adult RTB

Location: Europe/ASIA, Remote

Employment type: B2B engagement preferred

Remuneration: Competitive salary.

DUTIES AND RESPONSIBILITIES:

  • Own adult acquisition campaigns end to end

  • Control and reallocate substantial campaign budgets

  • Scale profitable traffic sources, placements and creatives

  • Evaluate performance through CPA, rebill, LTV and payback

  • Diagnose tracking, fraud, placement and funnel problems

  • Build structured creative-testing systems

  • Define testing budgets, winner rules and stopping rules

  • Guide creative production using performance evidence

  • Identify new traffic sources and expansion opportunities

  • Communicate strategy, decisions, results and risks clearly.

REQUIREMENTS:

  • Current advertiser-side campaign execution experience

  • Significant monthly advertising spend personally controlled

  • Recent evidence of profitable campaign scaling

  • Quantified impact on CPA, ROAS, LTV, payback, subscriptions or revenue

  • Direct ownership of creative testing

  • Strong understanding of traffic and cohort quality

  • Ability to diagnose and recover from performance declines

  • Strong commercial judgment

  • Clear and concise communication skills

  • Full comfort working directly with explicit creatives

  • Experience with adult RTB, adult networks or other relevant high-volume acquisition environments

  • Experience with native, push, display or popunder acquisition is an advantage

  • Strong placement-level optimization and traffic-quality analysis skills

  • Experience with rebill and subscription economics is an advantage

  • Strong tracking and attribution knowledge

  • Experience with international acquisition

  • Experience negotiating flat deals with publishers is an advantage

  • Background in mobile gaming, performance marketing, mobile-growth agencies, consumer subscription apps or iGaming and online betting

  • Experience in dating and social apps, DTC, e-commerce or other high-volume B2C subscription businesses is also relevant

  • Acceptance of the B2B contractor arrangement

  • English C1-C2.

BENEFITS:

  • Competitive salary

  • B2B contract

  • High ownership over international acquisition campaigns

  • Opportunity to directly influence campaign budgets, creative testing and growth

  • International, high-growth AI environment

  • And many more!!!

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Performance Marketer — Senior · Adult RTB • Milan, Lombardy, Italy

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