Multilingual B2B Lead Generation & Content Marketing Specialist (open to “categorie protette”) Location : Province of Naples, Italy Company : Leading manufacturer of electrical components for industrial applications Mission : This role aims to assist the sales team and support their operations to achieve sales goals, positively impacting productivity, efficiency, effectiveness, and overall results (revenue and profit). Summary : The primary responsibility of this role is to support operations and utilise tools for process automation, focusing on generating leads through LinkedIn. Also, this role aims to increase the salesforce's efficiency and effectiveness through maintenance, optimisation, and support activities. Responsibilities :
1.
Lead Generation and Management: a.
Implement and support the process to move prospect/buyer personae through the funnel. b.
Define and execute lead generation programs to grow the pipeline of new clients and for customer growth (upsell. x-sell). c.
Conduct customer surveys in collaboration with product management and quality control/assurance. d.
Support new product launches.
2.
Outreach and Social Media: a.
Utilise LinkedIn automation for lead generation. b.
Provide and update contact lists for outbound call providers.
3.
Content Creation: a.
Create online and offline graphics using tools like Canva. b.
Identify and generate the content to use for each buyer persona in each of the funnel’s stages.
4.
Website Management: a.
Update and improve the company website for lead generation. b.
Ensure the website is up-to-date and optimised for SEO. c.
Use WordPress and liaise with developers/designers as needed.
5.
Sales Effectiveness: ·
Prepare and maintain up-to-date training and informational documents (presentations, brochures, elevator pitches, objection handling, case studies, etc.) for the sales force and outbound call providers.
6.
Processes and Systems: a)
Manage ERP data (industry, groups, owner, process). b)
Liaise with external providers for outbound calls, data enhancement, and management as needed. c)
Implement and maintain tools for increased sales effectiveness (e.g., sales-effectiveness forum, web-based catalogue)
7.
Technical Tools and Platforms: a.
Be the primary user of tools like Brevo, MeetAlfred, WordPress, etc. b.
Define and optimise the MAR-TECH stack to introduce automation and use AI where needed. c.
Select, implement, and use new automation tools.
8.
Reporting and Administration: a.
Monitor and track costs associated with lead generation activities.
9.
Sales Support: a.
Occasionally travel to team meetings, events, or industry conferences.
10.
Strategy a.
Support the definition of the marketing plan. b.
Support the development and implementation of sales strategies.
Requirements : ·
Must-haves o
Languages: o
Fluency in Italian and English (mandatory level B2 or above) o
(will be tested during the selection process). o
Advanced Microsoft Office skills: o
Word (revisions, cross-references), PowerPoint (timed presentations) o
Excel (Pivot tables, VLOOKUP) (will be tested during the selection process).
·
Nice-to-have: o
Knowledge of other European languages (Portuguese, Spanish, French, German). Other required skills: ·
Excellent interpersonal and communication skills. ·
Customer-centric; effectively relates to customers and prospects. ·
Perseverance and tenacity; view a “no” as motivation to work harder. ·
Flexible and able to optimally allocate time and resources. ·
Proactive problem solver with a sense of urgency. ·
Action-oriented; takes initiative and does not wait for instructions. ·
Team player; works effectively and collaboratively with colleagues. ·
Highly organised; capable of achieving goals and meeting deadlines. ·
Adaptable; thrives in a start-up environment and shapes undefined processes. ·
Resilient under stress; eager to learn and improve daily. ·
Ability to multi-task in a fast-paced environment. ·
Works independently and as part of a team with open communication. ·
Strong professional ethics.
Why Join Us : The successful candidate will join a dynamic, growing company with a start-up spirit. We seek individuals willing to engage deeply, uphold professional ethics, and embrace a meritocratic work approach. This role may *NOT* be for you if you: ·
Dislike working towards targets. ·
Prefer highly structured environments. ·
Prefer a slower pace. ·
Don’t embrace change.
How to Apply : ·
Cover letter written in English (500 words max) ·
CV written in English (2 pages max, in CAR format: Challenge/Action/Result)
Industrial B2B Lead Generation & Content Marketing Specialist • Caivano, it
Our client is a sustainable and people centric multinational company, global leader in the chemical sector, who is now looking for an.This is a highly strategical role, mainly aimed to.EBeam transi... Mostra di più
LT Consulting srl - Digital Agency è alla ricerca di un agente per espandere il proprio team commerciale a Napoli/Caserta (si ricercano solo residenti di zona).Se hai una forte attitudine alla vend... Mostra di più
Are you ready to take your career abroad and experience life in one of Europes most charming, historic, and sunny coastal cities? Join our international team in.Italian-speaking Content Moderators.... Mostra di più
Application Technical LeaderApplylocations: ITA - NA - NAPOLItime type: Full timeposted on: Posted Todayjob requisition id: 51579393**Job Description:****DXC Technology Italia** is looking ... Mostra di più
Vuoi iniziare una nuova avventura professionale come.Supporterai le attività di industrializzazione di nuovi prodotti elettronici e meccanici.Definirai e ottimizzerai i cicli produttivi e i flussi ... Mostra di più
Be among the first 25 applicants.Get AI-powered advice on this job and more exclusive features.Lead the analysis, design, and implementation of Murex modules related to Integration, Reporting, and ... Mostra di più
In Capgemini Engineering, leader mondiale nei servizi di ingegneria, uniamo un team globale di talenti dell’ingegneria, scienza e tecnologia per aiutare le aziende più innovative del mondo a libera... Mostra di più
ALTEN supporta le strategie di sviluppo dei propri clienti nelle aree dell’innovazione, della RD e dei sistemi informativi tecnologici.Nato più di 30 anni fa e presente in 30 Paesi, il Gruppo ALTEN... Mostra di più
Uno studio di consulenza cerca un Manager del Cambiamento per guidare un team di venditori nel sud Italia.Il candidato ideale ha almeno 3 anni di esperienza nel settore vendite, possiede buone capa... Mostra di più
Profilo</b></p><p>Adecco Lifescience, divisione specializzata del Gruppo Adecco, ricerca per realtà specializzata nella commercializzazione di apparecchiature chirurgiche, disposi... Mostra di più
Where passion meets opportunity.The best of your adventures is the one you have yet to sail!.We are seeking an experienced and highly motivated Tech Lead to join the Customer Engagement & Marketing... Mostra di più
Per azienda cliente, operante nel settore arredamento da oltre 20 anni, siamo alla ricerca di un E-commerce manager.La risorsa avrà il compito di incrementare le vendite sul web, occupandosi dell'i... Mostra di più
Siamo un'azienda leader nel settore delle.Siamo orientati al miglioramento continuo e crediamo nell'individualità dei nostri collaboratori.Per questo adottiamo strategie diversificate di crescita c... Mostra di più
Reboot Monkey is a global datacenter services provider headquartered in Haarlem, Netherlands, operating.We deliver colocation, IP transit, smart hands, remote hands, and managed datacenter services... Mostra di più
Leading manufacturer of electrical components for industrial applications.The Inside Technical Sales helps the Sales Manager maximise sales opportunities while developing long-term relationships wi... Mostra di più
Il ruolo dei partner commerciali ENEGAN è centrale e ci impegniamo a fornire loro tutti gli strumenti necessari per operare in tutto il territorio italiano, creare percorsi di crescita e di special... Mostra di più
Gruppo M1 Energia (M1 Energia + One4Green + ElettraGas).Guidiamo il cambiamento nel settore energetico.Non ci limitiamo a vendere energia: costruiamo soluzioni integrate per famiglie, imprese, ammi... Mostra di più
Italian Customer Support Specialist for Social Media w/ Relocation Support.Capri, Metropolitan City of Naples, Italy.Job Openings Italian Customer Support Specialist for Social Media w/ Relocation ... Mostra di più
Are you ready to take your career abroad and experience life in one of Europes most vibrant, sunny, and culturally rich coastal capitals? Join our international team in.Italian-speaking Content Mod... Mostra di più
A leading manufacturer in electrical components is seeking an Inside Technical Sales professional in Caivano, Italy.This role emphasizes managing relationships with small customers and supporting t... Mostra di più
