Marketing & Communications Manager

Mandarin Oriental Cristallo, Cortina (Pre‑Opening)

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Mandarin Oriental Cristallo is an upcoming luxury alpine resort scheduled to open in Winter 2026. It will feature 83 guestrooms and suites and offer exceptional restaurants, bars, event spaces and a world‑class spa.

Role Summary

Marketing & Communications Manager – You will develop and execute integrated marketing and communications strategies to position the resort as a premier luxury alpine destination. Reporting to the Director of Marketing & Communications, you will oversee public relations, brand communications, content development, partnerships, events and CSR initiatives.

Pre‑Opening Responsibilities

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• Support the development and implementation of the resort's pre‑opening Marketing & Communications strategy in collaboration with Mandarin Oriental Hotel Group Corporate Marketing & Communications.
  
• Develop and execute launch campaigns to build awareness across domestic and international markets.
  
• Create the resort's marketing and PR collateral, including press kits, fact sheets, biographies, presentations and brand messaging.
  
• Establish relationships with key media, luxury travel publications, tourism boards, influencers and strategic partners.
  
• Coordinate pre‑opening media visits, influencer stays, familiarisation trips and launch events.
  
• Collaborate closely with Sales, Revenue, Operations and Corporate teams to ensure a consistent and impactful market launch.
  
• Support the planning and execution of the official opening and other high‑profile promotional events.
  

Marketing & Communications

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• Develop and implement integrated Marketing & Communications strategies aligned with the resort's commercial objectives and Mandarin Oriental brand standards.
  
• Oversee the resort's public relations activities, media engagement and external communications.
  
• Produce compelling marketing and PR content, including press releases, newsletters, speeches, presentations and promotional materials.
  
• Ensure consistency in brand positioning, messaging, storytelling and tone of voice across all communication channels.
  
• Collaborate with Digital Marketing to support website content, email marketing, CRM initiatives and social media campaigns.
  
• Monitor campaign performance, media coverage and marketing KPIs, providing regular reporting and strategic recommendations.
  

Public Relations

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• Develop and maintain strong relationships with journalists, editors, influencers, tourism authorities and luxury brand partners.
  
• Coordinate media enquiries, interviews, press visits, photography and video productions.
  
• Manage PR agencies and ensure alignment with Mandarin Oriental Hotel Group Corporate Communications.
  
• Support crisis communication activities when required, ensuring accurate and timely messaging.
  

Corporate Social Responsibility (CSR)

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• Develop and coordinate CSR initiatives aligned with Mandarin Oriental's sustainability commitments and community engagement objectives.
  
• Build partnerships with local organisations, charities and community stakeholders.
  
• Promote CSR initiatives internally and externally to maximise awareness and engagement.
  
• Monitor and report on CSR activities and their overall impact.
  

Events & Partnerships

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• Plan and execute marketing events, brand activations, PR initiatives, VIP experiences and community events.
  
• Manage event logistics, budgets, suppliers, guest lists and timelines.
  
• Coordinate with internal departments and external partners to ensure flawless execution.
  
• Evaluate event performance and identify opportunities for continuous improvement.
  

Brand & Stakeholder Management

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• Ensure all marketing and communications initiatives comply with Mandarin Oriental brand guidelines.
  
• Collaborate closely with Commercial, Operations, Revenue, Spa, Food & Beverage and Corporate teams.
  
• Develop strategic partnerships that enhance brand visibility and guest engagement.
  
• Manage relationships with external agencies and suppliers to ensure quality, creativity and cost efficiency.
  

Qualifications & Experience

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• Bachelor's degree in Marketing, Communications, Hospitality Management or a related field.
  
• Minimum 5 years of experience in Marketing & Communications within luxury hospitality, luxury lifestyle brands or premium consumer brands.
  
• Previous pre‑opening experience is highly desirable.
  
• Proven expertise in integrated marketing, public relations, partnerships and brand communications.
  
• Strong knowledge of luxury hospitality marketing trends and guest engagement strategies.
  
• Excellent copywriting, storytelling and presentation skills.
  
• Experience managing media relations, events, influencer collaborations and strategic partnerships.
  
• Strong commercial awareness with analytical skills to evaluate campaign performance and marketing effectiveness.
  
• Excellent project management, organisational and leadership skills.
  
• Creative, proactive and innovative mindset with exceptional attention to detail.
  
• Excellent interpersonal and stakeholder management skills with the ability to build relationships at all levels.
  
• Fluency in English and Italian is essential; additional languages are considered an advantage. xysqume
  

Compensation

€55,000 – €60,000 Gross Annual Salary (RAL)

Benefits

We offer a competitive compensation package aligned with the luxury hospitality market, plus career development opportunities, learning & development programmes, complimentary stays and colleague rates (MOstay), health & wellbeing initiatives, colleague comfort benefits and other advantages.

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