Changan Automobile is one of China’s top four automotive groups and a global pioneer in smart and new-energy mobility. With over 160 years of industrial legacy and partnerships with global OEMs, Changan is rapidly expanding its presence in Europe as a next-generation EV brand.
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Following our strategic entries into Southern and Central Europe, we are now establishing our local footprint in Italy—a market with strong EV potential, a digitally engaged customer base, and a highly competitive automotive landscape.
Position Overview
As the Go-To-Market Manager – Italy, you will drive all aspects of Changan’s product and brand launch activities in the Italian market. You will serve as the central orchestrator between HQ and local execution teams, ensuring that each vehicle line is introduced with a high degree of commercial readiness, customer resonance, and operational alignment.
You will define launch strategies, adapt messaging, coordinate cross-functional teams, and shape the full-market activation of our EV and hybrid offerings in Italy.
Key Responsibilities
Stakeholder Coordination: Act as the interface between central product/marketing teams and local partners (dealers, agencies, fleet operators).
Professional Experience
Language Requirements
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Product Management
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Go-To-Market Manager – Italy • Milano, Italy
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