Channel & Segment Marcom Leader

Questa posizione è in Schneider Electric

Il processo di selezione sarà interamente gestito Schneider Electric.

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Mission Operating in Global Marketing division, reporting to Global Marketing Zone Director, the Channel Marketing & Communications Leader is responsible for translating commercial strategies and goals into marketing communication execution, supported by a team of operational of functional marcom experts at global or local level. Key goals:

• Contributing to improvement of Brand awareness and positioning against competition
• Increasing digital customer engagement
• Influencing commercial opportunities pipeline

What will you do?

• Planning and executing MarCom Programs and Communication Activities in line with country Brand and organic growth objectives as well as BU and Global Functions requirements, leveraging Global Marketing tools and processes, including Marketing Automation.
• Assessing the MarCom Program effectiveness/ROI and adjust accordingly.
• Assembling and localizing communication assets by the MarCom mix for country deployment and leveraging global campaigns
• Providing transversal support and working collaboratively with other functions.

What qualifications will make you successful?

• Master degree in economy, business, management or equivalent
• Fluent English
• 5 years relevant experience focused on increasing product/brand awareness in the market, creating a brand market for targeted customers, and implementing promotional programs including:
• Creating and/or coordinating the production of advertising and promotional materials based on predetermined marketing themes and messages
• Identifying the optimal mix of advertising and promotional channels that align with defined customer market segmentation and buyer personas
• Managing in-store promotions and clarifying promotion terms with retailers
• Managing conferences /congresses/events and coordinating brand promotional merchandise
• Measuring advertising and promotion effectiveness for return-on-investment.

What's in it for me?

• Permanent Contract;
• Flexibility at work;
• Exciting job in an international company, with opportunities o lead and contribute to different projects collaborating with cross-region teams;
• Special training tailored to your needs and career goals;
• Opportunity to develop based on clear career paths, to grow through experience and exposure;
• An environment where employees have equal opportunities to reach their fullest potential, depending on performance and personal aspirations;
• Global Family Leave program;
• Ticket restaurant or meal at canteen;
• Shareholding plans;
• Welfare programs that can be extended to your family;
• Health insurance and Professional/extraprofessional accident insurance;

Let us learn about you! Apply today. You must submit an online application to be considered for any position with us. This position will be posted until filled. Looking to make an IMPACT with your career? When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us. IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world. We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one. Become an IMPACT Maker with Schneider Electric – apply today!

• €40 billion global revenue
• +9% organic growth
• 150 000+ employees in 100+ countries

You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.

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