Marketing Manager (maternity cover)| DTC E-commerce | 100% Remote EU

THE ROLE

We’re on the hunt for a Marketing Manager to join us on a 6‑month maternity cover contract. Think big, move fast, and actually make things happen. This is not a “just run ads and wait” role.

This is a full‑stack marketing playground where you own projects from the first spark of an idea to seeing real sales roll in.

You’ll be the glue between marketing, design, and development—turning customer insights into landing pages, funnels, and campaigns that people actually want to click, read, and buy from.

If you love:

• mixing strategy with execution
• testing ideas
• improving funnels
• making pretty things convert

…and you’ve played with AI tools to move faster, build smarter, or test better ideas, you might be our person.

WHAT YOU’LL BE DOING

Strategy & Growth Stuff

• Build and run marketing strategies that support real business goals.
• Dig into customer research and market trends to find new growth opportunities.
• Analyze what’s working (and what’s not) and turn data into smart next steps.
• Come up with fresh ideas to scale our funnels and campaigns.
• Manage marketing projects from idea to launch to improvement.

Creative & Content Magic

• Write copy for ads, landing pages, and funnels that sounds human and sells.
• Review design work and give feedback so it looks on‑brand and converts.
• Guide the creation and optimization of ad creatives with our design team.

Landing Pages & Website Optimization

• QA landing pages like a detective: checking UX, flow, and functionality.
• Run A/B tests to improve conversion rates.
• Work closely with developers to roll out website updates and improvements.

Team Glue (Cross‑Functional Hero)

• Be the bridge between marketing, design, and development.
• Create clear briefs so everyone knows what to build and why.
• Track project progress and keep stakeholders in the loop.

Customer Research & Insights

• Collect and analyze customer feedback and data.
• Identify pain points and opportunities for improvement.
• Use insights to scale sales and improve acquisition.

AI Tools & Smarter Execution

• Use AI tools (like GPT, image/video generators, automation platforms) to speed up tasks, test ideas faster, and get more done with less grind.
• Spot areas where AI can help us move quicker or build smarter.

WHAT YOU BRING

• Has experience as a Marketing Manager or full‑stack marketer in e‑commerce.
• Has hands‑on experience building with AI tools—vibe coding, workflow automations, etc.
• Understands digital marketing and performance marketing deeply.
• Can write clear, persuasive, not‑boring copy.
• Knows CRO and website optimization.
• Loves looking at data and asking: “What actually sells?”
• Is organized and good at managing projects.
• Has worked with designers and developers before.
• Can manage your own time and work remotely.
• Cares about customers and research.
• Gets excited about e‑commerce growth.

BONUS POINTS IF YOU

• Have used marketing automation tools.
• Know your way around heatmaps, ad managers, and analytics tools.
• Enjoy experimenting, testing, and improving things nonstop.

WHY FOXELLI

• smart ideas
• quirky personality
• strong execution
• people who take ownership

You’ll have space to think, test, build, and grow with us—and actually see the impact of your work.

PERKS & BENEFITS

• Full flexibility with your schedule in a fully remote setting, while Hubstaff ensures transparency and fairness.
• Complimentary gym memberships and company‑sponsored outdoor adventures for your physical well‑being.
• A personal development budget is at your disposal for your growth.
• Generous paid time off, including parental leave and vacation days, to recharge.
• A budget for your home office setup so you’re comfortable working how you like.
• Strong company culture and a network of unique individuals that celebrate you.

ELIGIBILITY & LOCATION REQUIREMENTS

• This role is 100% remote.
• Our tribe works primarily in the Eastern European Time Zone (EET — UTC+2/UTC+3). We also use Revolut for payments, so we are open to hiring candidates in countries where Revolut payments are supported.
• For full‑time roles, we ask that you’re available for at least 5 hours during typical EET working hours — it keeps collaboration smooth and communication easy. (This doesn’t apply to part‑time roles.)
• We are hiring in Albania, Bosnia and Herzegovina, Croatia, Czech Republic, Estonia, Greece, Georgia, Kosovo, Latvia, Lithuania, Moldova, Montenegro, North Macedonia, Poland, Portugal, Romania, Slovakia, Malta, Slovenia, Serbia, Cyprus, Bulgaria, Hungary, Netherlands, the United Kingdom, and South Africa.

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