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Campaign ManagerMAF • Imola, Emilia-Romagna, IT
Campaign Manager

Campaign Manager

MAF • Imola, Emilia-Romagna, IT
4 giorni fa
Descrizione dell’offerta di lavoro
About Mistplay

Si candidi tempestivamente! È previsto un elevato volume di candidati per il ruolo descritto di seguito, non aspetti a inviare il suo CV.

Mistplay is the category creator and leader in the 'play-and-earn' mobile loyalty space, built to reward gamers for playing.


LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app publishers. We partner with app owners (e.g., utility, commerce, or entertainment apps) to unlock a new, consistent revenue stream and boost user engagement. By integrating LoyaltyPlay, publishers can offer their users rewards (in-app currency) for installing and playing mobile games from our vast advertiser network. This creates a deep engagement loop and a powerful monetization channel for the publisher.


Position Overview

As a Campaign Manager you will be responsible for the day‑to‑day execution, analysis, and optimization of our mobile advertising campaigns. This role requires a strong analytical mindset and a data‑driven approach to maximize campaign efficiency, test new ad formats, and efficiently allocate budgets across multiple global networks.


What You'll Do at Mistplay

  • Analyze advertising campaign data daily using Google Looker, Excel, and our internal platform to identify performance trends and optimization opportunities.
  • Use performance data to make informed, tactical decisions regarding budget allocation to maximize ROI and scale acquisition efforts.
  • Collaborate closely with the broader growth team to develop, test, and optimize campaign strategies, structures, and creative assets.
  • Monitor and analyze competitive data and mobile market trends to identify new industry opportunities and creative hooks.
  • Partner with the team to test emerging ad formats and placements, isolating the variations that yield the highest conversion and user quality.
  • Generate regular performance reports and action‐oriented insights to present progress and recommendations to team stakeholders.
  • Troubleshoot tracking, performance fluctuations, and delivery issues to maintain high campaign health and key performance metrics.

What You'll Bring to Mistplay

  • Open to recent graduates from Economics, Analytics, Math/Statistics backgrounds.
  • Advanced analytical skills with extensive hands‑on experience in Excel or Google Sheets for data manipulation and performance analysis.
  • Professional fluency in English, with excellent verbal and written communication skills to collaborate with a global, distributed team.
  • Natural curiosity and a proactive mindset, with an eagerness to stay ahead of mobile ad tech trends and algorithmic shifts.
  • Strong problem‑solving abilities and an unstoppable "can‑do" attitude when navigating campaign delivery challenges.
  • High level of reliability, accountability, and attention to detail when managing budgets and configuration settings.
  • Experience managing and optimizing digital or mobile advertising campaigns is a great nice-to-have (experience with CPM, CPI, and CPL models is highly valued).
  • Strong working knowledge of major digital advertising platforms, with experience in one or more of the following: Meta Ads Manager, TikTok Ads Manager, Snap Ads, X (Twitter) Ads, Reddit Ads, or native platforms like Taboola are great nice-to-haves.

What We Offer

  • Full‑time, Permanent position: A stable, long‑term employment offer with a salary that depends directly on your actual experience and knowledge.
  • Hybrid Work Model: A flexible, modern work arrangement based out of our collaborative office space in Imola (BO). xlwpduy
  • International Environment: The opportunity to work closely with Mistplay's global teams, accelerating your professional growth in the fast‑paced mobile gaming and ad tech industry.

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Campaign Manager • Imola, Emilia-Romagna, IT

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