Talent.com
Charly Agency
Website Strategist & Conversion CopywriterCharly Agency • Firenze, Tuscany, IT
Le candidature non sono più accettate
Website Strategist & Conversion Copywriter

Website Strategist & Conversion Copywriter

Charly Agency • Firenze, Tuscany, IT
2 giorni fa
Descrizione dell’offerta di lavoro
Company Description

Possiede le competenze per ricoprire questo ruolo? Legga i dettagli completi qui sotto e invii la sua candidatura oggi stesso.

Charly Agency is a globally operating boutique digital agency based in Barcelona, Spain. With a highly skilled and agile team, we specialize in crafting high-quality websites with a strong focus on content marketing, UX, and design — helping businesses succeed in the digital space. Our clients range from startups and SMBs to corporate entities, covering industries such as NGOs, B2B, and eCommerce. We primarily work with Webflow, Shopify, WordPress, and Framer.
With a client base predominantly in the USA, Charly Agency is recognized for its expertise in creating high-converting, future-proof websites, apps, and brand assets.
Our core services include:
Web design & UX/UI
Web and mobile app development
Brand strategy
eCommerce solutions and CRO
Website development and maintenance
SEO & Content writing

We’re Hiring: Website Strategist & Copywriter

We’re looking for someone who can think through websites as true business tools — focusing on structure, messaging, and conversion.
This is a strategy-first role. Sales involvement is secondary.

What You’ll Do

Website Strategy (Primary Focus)
Run comprehensive branding and marketing discovery, using questionnaires that surface unique selling points, positioning, and common customer objections, then translate those findings into clear strategy briefs
Turn strategy briefs into information architecture, page-level messaging, and on-site selling points that directly address objections and amplify USPs
Audit websites to identify conversion gaps and surface opportunities tied to business outcomes
Lead creative direction, moodboards, competitor analysis, and visual direction that gives each site a distinct identity rather than a templated or AI-generic feel
Write and guide high-converting copy across all site pages (central to the role)
Pull input from SEO, GEO, and CRO specialists, translating their recommendations into both copy and design decisions
Partner with designers and developers through execution, ensuring their work supports the content strategically rather than decoratively
Oversee quality assurance across the full build, holding every deliverable to a top-tier standard where design, graphics, and copy work together with intent
Manage project timelines, contractor hours, and resource allocation across multiple builds at once
Flex scope and approach to hit strong outcomes across different budget levels, making smart trade-offs xlwpduy when resources are limited
Think about websites as revenue engines, not visual artifacts, every decision should ladder back to how the site drives growth

Marketing & Sales Support (Secondary)
Support pitches, proposals, and strategy decks
Occasionally join client calls
Help with outbound campaigns (email, LinkedIn, GEO)
No need to be a “salesperson” - this is support

What We’re Looking For
Strong copywriting skills (landing pages, offers, messaging)
Solid understanding of CRO and user behavior
Ability to turn business goals into website strategy

How We Work
Remote (EU + Americas)
Small team, high ownership

To Apply
Examples of websites you’ve worked on (with your strategic thinking)
Copy samples (landing pages preferred)
Short video introduction

Creare un avviso di lavoro per questa ricerca

Website Strategist & Conversion Copywriter • Firenze, Tuscany, IT

Offerte simili

B2B Fashion Web3 Social Media Strategist (Remote)

Rise and Famefirenze, toscana, Italia

A digital marketing firm focused on blockchain is looking for internships in community engagement and digital skills.Candidates should be enrolled in relevant university programs and possess strong... Mostra di più

 • In evidenza

Global Marketing Automation & Content Strategist

ABBFlorence, tuscany, Italy

A leading multinational corporation is seeking a Marketing Automation & Content Specialist in Italy to execute global multi-channel marketing campaigns.With at least 5 years of B2B marketing automa... Mostra di più

 • In evidenza

Freelance Content Writer - E‑Mobility & EV Charging

go-e GmbHFirenze, toscana, Italy

GmbH is seeking an experienced freelance content writer with a focus on e-mobility and EV charging infrastructure.The ideal candidate will have several years of copywriting experience, a native com... Mostra di più

 • In evidenza

German Copywriter for SEO & Amazon Listings

eStoreLabsfirenze, toscana, Italia

A data-driven eCommerce powerhouse in Turbigo is seeking a Copywriter with C2 German to prepare and optimize product copies for online sales.The role requires strong communication skills in German ... Mostra di più

 • In evidenza

Content Specialist

DesignPlus SASfirenze, toscana, Italia

S, estarás a cargo de investigar, crear, planear y distribuir contenido para sitios web, blogs y plataformas de redes sociales que permitan cumplir los objetivos de negocio trazados por nuestros cl... Mostra di più

 • In evidenza

Remote Content Creator: Build Your Digital Stardom

Orca Communicationsfirenze, toscana, Italia

A dynamic media company is looking for energetic and creative individuals to become content creators, fully remote.No experience needed; we'll provide training.You will create engaging content, man... Mostra di più

 • In evidenza

Automotive Marketing & Digital Strategist

GMG SPA Concessionaria Ufficiale Mercedes-BenzFirenze, toscana, Italy

GMG SPA Concessionaria Ufficiale Mercedes-Benz, situata a Firenze, è alla ricerca di un professionista nel marketing digitale.Il candidato ideale gestirà campagne su Meta Ads e Google Ads, si occup... Mostra di più

 • In evidenza

Senior Ecommerce Growth Strategist

Common Thread Cofirenze, toscana, Italia

Our Mission is to be able to say - “Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price”.We’re seeking a Results-Driven & Experien... Mostra di più

 • In evidenza

Internet Content Analyst - Football

GIACOMINI INVESTIMENTI SPAfirenze, provincia di firenze, Italia

In the talentsthat will makethe differenceInternet Content Analyst – FootballJOB DESCRIPTIONDo you have passion for WEB 2.Do you just have to watch all the matches of Serie A, Champions League and ... Mostra di più

 • In evidenza

Tiktok Fashion Expert (Freelance)

EDLAfirenze, toscana, Italia

TikTok Lead to own the platform end to end - from strategy and direction to execution and performance.This is a commission-based, freelance collaboration with long-term potential, offering autonomy... Mostra di più

 • In evidenza

Remote React Developer (TypeScript) – Editorial Web Apps

F2informatica s.r.l.firenze, toscana, Italia

Un'azienda di consulenza informatica è alla ricerca di un/una React Developer con almeno 2 anni di esperienza.Questa posizione è full remote e offre un contratto a tempo indeterminato con un RAL di... Mostra di più

 • In evidenza

Remote Webflow Developer — UX, Animations & Conversion

Domynfirenze, toscana, Italia

A tech firm specializing in Responsible AI seeks a Webflow Developer to enhance its online presence.Responsibilities include implementing features based on user feedback and optimizing website perf... Mostra di più

 • In evidenza

Social Media Strategist: Luxury Brands & Real Estate Growth

WindsorPatania ArchitectsFirenze, toscana, Italy

A dynamic architecture firm in Florence, Italy is seeking a Social Media Specialist to enhance their online presence and grow their audience across platforms like Facebook and LinkedIn.The ideal ca... Mostra di più

 • In evidenza

Football Web Content Analyst — Remote, Flexible Shifts

GIACOMINI INVESTIMENTI SPAFlorence, tuscany, Italy

A leading Italian investment firm is looking for an Internet Content Analyst to work on football-related online content.The role requires a genuine passion for WEB 2.Candidates must possess good co... Mostra di più

 • In evidenza

AI Search Innovation Strategist - Madrid based

Feverfirenze, toscana, Italia

We are seeking an AI Search Innovation Strategist obsessed with digging into how LLMs build their answers and defining how to measure it.The role focuses on testing new tools, MCPs, and platforms, ... Mostra di più

 • In evidenza

Content & UGC Creator | Storytelling & Trends for Social

Weirdoofirenze, toscana, Italia

Un'agenzia digitale cerca un Content Creator & UGC Creator creativo e dinamico per sviluppare contenuti originali e coinvolgenti.Il candidato ideale avrà almeno 2 anni di esperienza nella creazione... Mostra di più

 • In evidenza

Bilingual Copywriter & Brand Voice Strategist

Morsel, Inc.Firenze, toscana, Italy

A dynamic digital marketing firm in Tuscany is looking for a creative individual to join their team.The ideal candidate is passionate about writing and marketing, with strong skills in crafting cle... Mostra di più

 • In evidenza

Creator Partnerships & Growth Associate (Web3)

Binancefirenze, toscana, Italia

A leading blockchain ecosystem is seeking a current university student or recent graduate for an immersive role in Web3 through the Binance Accelerator Program.You'll assist in expanding a global n... Mostra di più

 • In evidenza

Remote Creative Strategist — Brand & Content Architect

Paradox ENfirenze, provincia di firenze, Italia

A forward-thinking brand agency in Italy is seeking a Creative Strategist (Brand & Content) to transform a personal brand into a prominent media entity.In this full-time role, you will lead a conte... Mostra di più

 • In evidenza

Remote Travel Advisor & Content Creator

Destinytravelfirenze, toscana, Italia

A leading travel service provider is seeking a Home-Based Travel Associate to guide clients in planning their trips while using marketing skills.This role is fully remote and welcomes beginners, of... Mostra di più