MARKETING MANAGER
Main purpose :
The Marketing Manager is a multi-tasking marketer supporting an integrated marketing approach of the the Hotel Savoy marketing activities. He / she executes all the key marketing activities, including collateral, advertising, digital, social, CRM, affinity partners and promotion in key markets. In doing so, the Marketing Manager is looking to develop both brand loyalty and revenue for the hotel. The Marketing Manager will promote the key brand programmes, promotions and new initiatives. Reports to : Director of Marketing, Northern Italy.
Main duties & responsibilities :
Creation of marketing initiatives dedicated to the Hotel Savoy
Creation of marketing collaterals
Support in creating packages
Support in updating content on the website
Image library management
Management of CRM campaigns and data acquisition campaigns
Creation of gift vouchers and support executions of gift vouchers campaigns
Assist Head Office with the creation on material for their newsletters
Point of contact for the hotel to support ad hoc marketing requests
Support promoting the hotel F&B outlets through clear marketing actions (online and offline)
Support with Digital and Social Media Activities
Execution of photo and video shootings, in collaboration with the Director of Marketing and the Centre : organization of all the pre-shooting details and support on site
We offer :
Permanent contract according to C.C.N.L. Settore Turismo
Learning & development activities and career opportunities
Opportunity to stay in one of our hotels at a reduced rate (35€ per night) upon reaching 6 working months. You will also be entitled to 50% discount at bars and restaurants of the Company and 20% discount on wellness treatments at our Spa
Staff celebrations
Competencies required :
Managing Team Performance : Sets high standards for oneself and Team Members, provides guidance, development and takes corrective action in order to achieve consistently high levels of service
Personal Effectiveness : Adapts interpersonal style and skills so that high quality results are achieved. Modifies behaviour to accommodate for certain individuals, situations and different tasks
Personal and team development : Seeks opportunities to learn and to develop themselves and others in order to add value to the performance of the department and hotel
Business awareness : Understands the direct connection between day-to-day service delivery and how it impacts departmental, hotel and company success
Service excellence : Delivers service standards, which consistently exceed guest expectations
Technically skilled : Demonstrates and understands job requirements and displays the technical skills and knowledge required to perform job well and in line with the departmental SOPs
Other requirements :
Bachelor’s or master’s degree- Marketing, Communications
Minimum 3 years Marketing experience
Communications savvy - verbal and written
Knowledge of Adobe Campaign Classic – (CRM) is a plus
Basic knowledge of digital and social media marketing
Excellent computer skills (PowerPoint, Excel, Word)
Italian and English at advanced level
Please apply forwarding your CV with full details and enclose the approval to process the personal data according to local privacy laws and standards (d.lgs. 196 / 03).
J-18808-Ljbffr
Marketing Manager • Rome, Italy